Kuala Lumpur, Malaysia – November 14, 2024 – GoFluence, the leading influencer marketing platform in the Asia-Pacific region, is pleased to announce a significant milestone in its regional expansion following its participation in the DEX Connex Vietnam 2024. The initiative, led by the Malaysia Digital Economy Corporation (MDEC), brought together 30 Malaysian tech companies, with GoFluence marking its commitment to growing its presence and operations in Vietnam through a strategic acquisition.
In line with the ongoing Memorandum of Understanding (MoU) between MDEC and Sunwah Innovation, DEX Connex Vietnam 2024 was a crucial platform for enhancing the bilateral cooperation between Malaysia and Vietnam in the digital economy. The exchange of Memorandums of Understanding (MoUs) and Memorandums of Agreements (MoAs) between companies from both countries emphasizes the collective ambition to foster innovation, enhance competitiveness, and unlock new growth opportunities.
Strategic Acquisition to Drive Growth
GoFluence’s participation at DEX Connex Vietnam is underscored by the company’s acquisition of its Vietnamese counterpart, GoFluence Vietnam. This acquisition marks a pivotal step in GoFluence’s mission to further elevate its operations and offerings in Vietnam’s digital space, leveraging the combined strengths and expertise of both companies to drive long-term growth and expand the company’s influencer marketing services.
“We are incredibly excited about this acquisition as part of GoFluence’s ongoing regional expansion. Our enhanced operations in Vietnam will significantly boost our ability to provide a more localized influencer marketing experience, serving both local and regional brands with tailored solutions that drive real impact,” said Same Tham.
Supporting Malaysian Tech Companies Globally
The DEX Connex initiative has already seen remarkable success, with over 150 companies participating in the programme across other key regions, generating more than RM600 million in potential business opportunities. This year’s focus on Vietnam further highlights MDEC’s strategic commitment to supporting Malaysian tech companies as they expand their influence globally.
“The DEX Connex Vietnam 2024 has been a defining moment for GoFluence and the broader Malaysian tech ecosystem. We are thrilled to deepen our engagement with the vibrant digital economy in Vietnam, and we are confident that this will unlock new business possibilities, further accelerating GoFluence’s journey of innovation,” said Same Tham.
Collaboration for a Digital Future
The DEX Connex Vietnam 2024 event was made possible through the collaboration of several key partners, including the Consulate General of Malaysia in Ho Chi Minh City, MATRADE Vietnam, Sunwah Innovation, and other key industry stakeholders. This strong partnership sets the stage for future engagement and greater synergies within the Southeast Asian digital and tech ecosystems.
GoFluence remains committed to its mission of facilitating digital transformation and fostering collaboration through influencer marketing, as it continues to expand its regional and international presence. For more information about GoFluence’s growth and initiatives, visit www.gofluence.io.