Ipoh was buzzing with entrepreneurial energy on Saturday, 28 June 2025 and GoFluence was proud to be part of the movement at Jelajah JIWA SME, hosted at AEON Mall Kinta City, Perak.
With a strong line-up of panels, government agencies, ecosystem players, and digital enablers, the event showcased real solutions for small businesses and we were thrilled to contribute to the conversation.
In this session, we unpacked how influencer marketing can be the secret weapon for SMEs to boost visibility, drive engagement, and scale up all without heavy marketing budgets.
Watch the full session here:
Key Messages That Resonated:
- The influencer economy isn’t just a trend, it’s an inclusive gateway for SMEs to thrive in the digital space.
- GoFluence has 100,000+ registered influencers and 5,000 brands already connected through our transparent, self-serve platform.
- We’re enabling income generation and digital marketing access for all from a boutique in Ipoh to a food truck in Johor Bahru.
- With the support of MDEC and partnerships across ASEAN, GoFluence is actively shaping the Sharing Economy movement in Malaysia.
What Made JIWA SME Ipoh Special?
It wasn’t just the turnout, it was the engagement. The crowd leaned in, the host asked thoughtful questions, and sparked conversations that lasted well beyond the session. Many attendees were eager to learn how to digitize their business affordably, and GoFluence’s role in bridging the gap between local brands and digital creators was clearly a hot topic.
Gratitude to Key Partners:
We are truly honoured to have shared this platform with many committed partners working hard to uplift the SME community:
- KUSKOP – Ministry of Entrepreneur Development and Cooperatives, leading national efforts to uplift SMEs
- STEP (Sekretariat Usahawan Negeri Perak) – driving state-level entrepreneurship growth
- Unifi Business – digital connectivity enabler for local businesses
- SINAR FM – Official Broadcast Partner keeping the energy high throughout the event
- AEON Mall Kinta City, Perak – our generous venue host and location partner
Your support continues to create a meaningful impact for Malaysia’s grassroots entrepreneurs.
A Word of Thanks
A heartfelt thank you to Astro AWANI for the kind invitation and the opportunity to contribute to such a meaningful initiative. Your continued commitment to SME empowerment is shaping a stronger, more connected Malaysia.
What’s Next for GoFluence?
Jelajah JIWA SME Ipoh was a glimpse into the future we envision: where every business, no matter how small, has a voice, a presence, and a digital pathway to grow.
We’re excited to continue empowering the SME ecosystem with more outreach, more collaborations, and more influence.Stay tuned for our next stop on the Jelajah JIWA SME tour. The momentum is growing, and we’re bringing influencer marketing to every corner of Malaysia.
